You must completely configure your MMP to ensure accurate data tracking and optimal campaign performance. Complete all the steps listed below before you launch any campaign. Unless otherwise indicated, do each step in the Adjust dashboard.
Configure Axon by AppLovin as a partner. To configure Axon by AppLovin as a partner, do the following:

Select the app to configure attribution. Choose the app you want to enable for data sharing with Axon by AppLovin under the Data sharing tab.

Enable data sharing for Axon by AppLovin. In the Enable data sharing for Axon by AppLovin section, click Edit (on the right-hand side). The Enable data sharing dialog opens. In the SDK keys field, enter your Axon by AppLovin SDK key from the Axon by AppLovin dashboard under Account > Keys or from your AppLovin account manager

Set your data sharing options. In the Set your data sharing options section, do the following:

Map your events. For each event you want to share, map the event to the value for Axon by AppLovin to receive. In the Map your events section, do the following for each such event:

Gather tracking URLs. To gather the click and impressions tracking URLs, do the following:

Set your link structure. To configure and review your link structure, do the following:

Set your attribution settings. To set your attribution settings, do the following:

Disable extended privacy measurement settings. To disable extended privacy measurement, do the following:

Only send revenue that you generate from direct user payments for digital or physical goods or services.
Send:
Do not send:
Always send the full value the user is being charged (including all taxes and fees). If the transaction is not in USD, you may send the local currency amount and specify the currency of the transaction, or have your MMP handle the currency conversion to USD using the exchange rate of the day. Contact your MMP representatives if you have questions about currency reporting and exchange in checkout postbacks.